Spokesperson Bios
Chris Richardson, Managing Partner of Richardson Properties
As Managing Partner of Richardson Properties, Chris brings nearly 20 years of real estate sales and leasing experience spanning both residential and commercial markets. Chris’s expertise in effectively marketing new homes, entitled land and premier properties has established him as one of the most successful brokers in San Luis Obispo County. His dedication to customer service has set the standard for all Richardson Properties associates and his commitment to continued education and innovative ideas has helped Richardson Properties to expand operations to include four offices throughout San Luis Obispo County.
Chris was recently selected for the prestigious “40 under 40” by Pacific Coast Business Times, a Tri-Counties business publication. This award profiles up-and-coming business leaders throughout Ventura County, Santa Barbara County, and San Luis Obispo County. Chris holds a Bachelor of Science in Business Administration with a concentration in Finance from California Polytechnic San Luis Obispo as well as a Master of Business Administration from Loyola Marymount University with a concentration in Marketing, where he graduated Beta Gamma Sigma. A longtime resident of San Luis Obispo Chris thoroughly enjoys the Central Coast lifestyle, including mountain biking, hiking, running and of course wine tasting.
As a board member for both the San Luis Obispo Chamber of Commerce and the Economic Vitality Corporation (EVC), Chris is committed to supporting and enhancing the San Luis Obispo economy. In addition to his work with several local business and government groups, Chris is also a board member of Transitions Mental Health Association and he recently completed a two and half year assignment as a Task Force Member for the City of San Luis Obispo’s Land Use and Circulation Element Update.
Company Overview
As San Luis Obispo County’s leading independent real estate brokerage, Richardson Properties, Christie’s International Real Estate, provides innovative solutions and superior customer service through a team of dedicated professionals. The team strives to exceed client expectations while positively shaping its local communities.
Richardson Properties was chosen as the exclusive affiliate of Christie’s International Real Estate and Luxury Portfolio International® based on its leading market share, strict standards of service excellence, and a proven record of successfully handling distinctive properties. Richardson Properties is also affiliated with Leading Real Estate Companies of the World®, another by invitation only alliance.
Affiliates
Christie’s International Real Estate
Only the most accomplished real estate brokers are invited to join the Christie’s International Real Estate network representing globally more than 1,350 affiliate offices and 32,000 agents across more than 47 countries, offering exclusive home and luxury real estate services to buyers and sellers worldwide. The Christie’s brand is instantly recognizable to clients as a tailored, trusted service that has maintained a high standard of excellence for over 250 years.
Luxury Portfolio International®
Luxury Portfolio International® is the luxury face of Leading Real Estate Companies of the World® the most extensive global network of premier locally branded companies dominated by many of the world’s most powerful independent luxury brokerages.
Luxury Portfolio International® is a by-invitation-only network representing 200-plus selected luxury affiliates known for outstanding reputation and performance excellence. Richardson Properties was chosen to join this prestigious network due to extensive knowledge of the San Luis Obispo luxury real estate market, breakthrough marketing strategies and value-driven approach.
Leading Real Estate Companies of the World®
Leading Real Estate Companies of the World® is a network of the world’s market-leading independent residential brokerages in over 65 countries, with 565 firms and 130,000 real estate professionals producing over one million transactions valued at $368 billion annually.
As a member of Real Estate Companies of the World® Richardson Properties furthers our commitment to local expertise, global reach; expanding our sphere of influence through an innovative mix of technology, marketing capabilities, and connection to buyers and sellers worldwide.
Mission
As the #1 independent real estate brokerage in San Luis Obispo, Richardson Properties believes that success is based on an unstoppable drive to exceed client expectations while positively shaping the community.
Core Values
Client Focused
- We are dedicated to our clients’ needs and to exceeding expectations through our commitment to hard work, genuine care, and integrity.
Leading the Way
- We are constantly seeking new and relevant information to better serve our clients.
People Make the Difference
- We actively cultivate an environment of respect, support, honesty, collaboration and fun.
Genuine Passion
- We believe passion and attitude cannot be taught, but is essential to success – in life and business.
Give Back, Be Involved
- Our team gets involved in our communities, develops relationships, and always makes decisions we believe are in the best interests of this place we call home.
Key Messages & Talking Points
- References to affiliates
- References to key stats
- Insights into SLO as one of the ‘U.S’ most unaffordable places to live’
- Real Estate industry trends such as:
- Price increases/decreases
- Type of houses which are on-trend, selling faster, slower
- Buyer’s market vs seller’s market
- Housing ‘bubbles’
- Celebrity purchases/sales and trends
- Tips on the buying/selling process e.g.
- Staging
- Price points
- Showing times
- Open houses
- Real Estate and the community e.g.
- Affordable housing
- Student housing
- Preserving house prices vs building new housing
Stats
- Number one Independent Real Estate Brokerage on the Central Coast
- Over $300 million in total sales transactions for 2017
- Three offices on the Central Coast
- 46 agents and support staff throughout the region
Unique Value Proposition
- As an affiliate of Christie’s International Real Estate and an exclusive Luxury Portfolio International® brokerage and member of Leading Companies of the World®; Richardson Properties offers an incomparable level of service and global visibility under brands that stand for trust, discretion, and excellence.
- As the Exclusive Affiliate of Christie’s International Real Estate in San Luis Obispo County, Richardson Properties offers preeminent listing and marketing services as well as access to national and international publications
Calls to Action
- Visit https://www.richardsonproperties.com
- Visit listing
Key Images & Videos
- Headshots of spokespeople
- Images of properties local properties sold (ones that are particularly visually appealing)
Media Lists
- Real Estate publications and journalists
- Guest bookers – broadcast
- Central Coast publications